Enterprise Content Management (ECM), Data and Information Architecture
Information is the life blood of your company. Product details, manufacturing instructions, operational procedures, IT and customer service, datasets and analytics, customer communications – these are all systems that have to be carefully designed, maintained and integrated to ensure your success.
Tanya Gough Communications helps you see the big picture. I don’t see individual processes; I see fully-realized parts that need to communicate seamlessly with each other in order to make your company work flawlessly as a whole.
Enterprise Content Management (ECM)
Has your company outgrown its content management system, or does it need to find new ways to optimize your existing one? I provide comprehensive systems analysis and evaluation services to ensure your content remains accessible and fits your unique operational needs.
- Content Assessment / Strategy
- Document Organization and Archiving
- Information Architecture (internet, intranet, app development)
- Data Flow & Process Design
- Information Systems Integrations
- CMS Analysis and Evaluations
- Simplify and Consolidate Existing Systems
- Export/Upgrade Systems
- Content Porting Strategy and Conversion
Content Management Systems
Proficiency in most content management systems, including: WordPress, WooCommerce, Drupal, Backbase, Agility, SDL Tridion, Joomla, Squarespace, Shopify, django, MS SharePoint, OpenText, Oracle ECM, and more.
Enterprise Web Content
Whether you are designing a new website or overhauling your existing one, a well-designed content strategy can save you thousands of dollars and reduce workplace stress. I’ll tell you exactly what your content needs to become web-ready, how to present it, and how to organize it for maximum impact.
- Information Architecture
- Content Strategy & Development
- Content Analysis and Recommendations
- Customer Self-Service Portals
Process Systems Design
Integrated and interactive systems are a tricky business. Technology is moving so quickly, platforms don’t always communicate with each other effectively. I’ll help you design elegant systems that work seamlessly both for the operator and the end user.
- App UX/IA and content development
- Interactive digital interfaces (web, mobile, OOH digital advertising)
- Multi-platform integrated content distribution planning