Systems designed for data
Website not coming together? I’ll fix your information architecture and adapt your content so it flows naturally on your site. Developers don’t understand what you’re trying to achieve with your App or interactive web page? Not a problem.
Big, messy, or complex projects are my specialty.
Past Projects Include:
Content and Marketing Strategy:
I’ve developed dozens of highly effective content strategy decks for large- and small-scale websites, content marketing apps, integrated web/social/app promotions, and sales collateral. Projects include data-driven content marketing for retail stores, ads for high-profile consumer brands, gamified marketing, and interactive platforms. Industries include pharmacy, retail, consumer products, grocery, gaming, software, education, and more.
Digital Marketing Promotions:
I’ve created dozens of interactive digital promotions from the design stage though copywriting, and in many cases built and coded them along with supporting social media campaigns. Clients include dozens of national and international brands, ranging from consumer products, cosmetics, travel, food and confectionery, pharmacy, charity/fundraising, entertainment, and more.
Apps, Chatbots, and Online Interactive Experiences:
I’ve been at the cutting edge of new technologies through every wave to date. I’ve designed and executed apps and chatbot environments, including app strategy, content, design and execution; beacon-driven, interactive, and multimedia event spaces; interactive games, product finders, gift idea generators, games, and interactive stories for premier kids’ publishers. I can also handle your projects in blockchain and web3.
AR and Virtual Reality:
I was doing AR before it was commonplace, including a stint as content lead on a Second Life conference and training environment for a leading electronics manufacturer over two decades ago.
CMS Back-end Design and Implementation:
CMS systems are my home base. I have deep expertise in complex content management system builds, redesigns, and upgrades, at all stages including wire-framing templates, information architecture, workflows, content design and standardization, content development and migration. Industries include telecommunications, education, healthcare, banks and financial institutions, electronics manufacturing sectors. Learn more about my large-scale CMS services.